The Photography Leads
Full-bleed portraits shot in the city set the tone before a word is read.
What It Is
A Label's First Object, Ready to Order
The store for GIHIM, a New York label making objects to be carried and to last. It launches the GIHIM x NEXTGEN belt, with ordering handled by Shopify.
The Problem
A New Label Needed a Place Worthy of Its First Piece
One product, hand-finished in New York. The store had to show it the way the label sees it and make buying it simple.
What Makes It Exceptional
Three Things Done Properly
Specs Like a Label
Material, branding, hardware, size and origin, set out like the tag on the piece.
Shopify Behind the Counter
The cart and checkout run through Shopify, so payments and orders are taken care of.
Made to Be Carried
The same full-bleed photography and plain specs, set for a phone.
Across the Site
Have Something Like This in Mind?
Tell us what you are building, and we will come back with a plan and a price.